Peru Natura 2014 pavilion at Expoalimentaria

Expoalimentaria, the largest international trade show in its region, has attracted more buyers and more business over the last few years to consolidate its place as the main trading platform for unique ethnic, organic and gourmet foods and ingredients.

To be held August 26-28, the event is Peru’s and one of South America’s food sector’s main business platform offering an excellent opportunity to do business with the world.

Expoalimentaria highlights food and beverages, machinery, equipment, inputs, containers and packaging, services, restaurants, and gastronomy. It has become the focal point of exporters and select buyers from all corners of the globe.

This year, Expoalimentaria will celebrate its 7th edition on August 26-28 at the Jockey Exhibition Center in Lima Peru.

Over 30,000 professionals are expected to visit the annual event that will include importers and exporters, producers and manufacturers, industry organizations, retail and wholesale distributors of food and beverages, and buyers from chain supermarkets and mini markets, food stores and suppliers, and restaurants, hotels and catering companies.

Likewise, more than 600 exhibitors will display their merchandise providing innovative product trends and state of the art technology.

The exhibitors are companies, business and producer associations, or governmental organizations that offer products and services within the agricultural, agro-industrial, and fishing sectors as well as packaging, machinery, equipment, and services for the food industry and foreign trade.

“Peru has great products with health and nutrition properties,” said Arturo Zeballos, coordinator of biotrade promotion at the export promotion agency PROMPERU, who was speaking about the success of the 2014 event.

Among the products with the highest demand Mr Zeballos identified are maca, a natural energizer that helps to reduce stress and provides mental clarity; and mesquite, a natural energy product, suitable for athletes, children and the elderly.

Buyers at the Peru Natura area were also looking for “food products with exceptional protein, fat and starch balance such as quinoa, amaranth and giant corn,” he said.

According to the Peruvian Exporters Association ADEX, Expoalimentaria generated business estimated in US$730 million in 2014, exceeding all expectations. The initial goal was to reach US$700 million. In 2013, reported business transactions were US$620 million.

The fair attracted 650 exhibitors from Peru and other countries, including Brazil, Ecuador, France, the Netherlands, Malaysia, Mexico and Turkey, 2,596 foreign buyers and 22,000 national visitors. Around 30% of the international buyers came from North America, 40% from South America, mainly from Argentina and Chile and 20% from Europe and other parts of the world.

“I was impressed with the variety of exotic foods and the quality, in particular the fine chocolate,” stated first time visitor Edward Juman of importer Continental Foods in Barbados. He found organic and gluten–free foods, quinoa, sacha inchi and natural sweeteners interesting for the Caribbean island.

Expoalimentaria show hours are: Visitors: 10:00 hours to 19:00 hours; Exhibitors: 09:00 hours to 20:00 hours. Look up the website: http://www.expoalimentariaperu.com/en/